Rachel Donovan-Senior Creative
Rachel hates writing about herself in the third person, so…
I am a senior creative,
a mentor,
and a mum.
I have many years experience,
this has included Saatchi’s, The Engine Group, Grey London, Droga 5 London and now Leo Burnett.
I’ve helped sell cereal, cider, shampoo, chocolate, phones and Mills and Boons books.
I’ve made print ads, TV ads and social campaigns.
I’ve also written and performed a song at a client conference,
and won awards including a D&AD.
I jot everything down that makes me smile,
and then try and fit this into my work.
I love my job,
and I love that two campaigns I have been involved in have come in the top three adverts of 2022 in a study by ITV and System1.
And now Rachel has realised she doesn’t like talking about herself, so she says goodbye.
Experience
Leo Burnett 01/2015-
Brands include Kellogg’s, TUI, Lindt, Morrisons, Skoda and McDonald’s. I was behind and led the incredibly successful pan-European Kellogg’s campaign ‘We do breakfast’ which is currently in its 3rd year and features some of Kellogg’s most loved brands.
Freelance experience
BMB agency 11/14 - 01/15
I was brought into BMB to directly work with Bil Bungay on a Samsung Pitch for South Korea. This involved writing TV and social films at a very fast pace. The result was a successful pitch win.
Engine Group 08/14 - 11/14
Delivering and overseeing a social campaign for Candy Crush Soda Saga. I was part of the team that helped launch Santander ‘Boris’ bikes across London with a suite of assets including social and print. I also worked directly with Pixar films on a campaign for Sky TV featuring the film ‘Inside Out’.
Brothers and Sisters 06/14 - 08/14
Part of the pitch winning team for Car Phone Warehouse.
The Corner London 03/14 - 06/14
At The Corner I created a campaign for Jigsaw called ‘style and truth’ which called for consumers to go against the trends they are bombarded with.
Droga 5 London 06/13 - 03/14
Specifically brought in by Dave Droga to help establish the London office. I was part of a team that won pitches for Belvita breakfast biscuits and Strongbow. While at Droga 5 I helped create a TV campaign for Strongbow that was shot by Noam Murro.
Wunderman Thompson 02/13 – 05/13
Part of a team sent to Dubai to work on the Nokia pitch which we helped win.
Hypernaked 0/12 - 05/13
I helped create all social assists for the launch of Cadbury Marvellous Creations.
BETC London 08/12 – 09/12
I created a series of scripts to celebrate Diet cokes 30th anniversary.
FCB Inferno 10/11 – 08/12
I worked across Nokia, NSPCC and Hellmann’s
Grey London 01/11 – 10/11
At Grey London I created campaigns for Ryvita and Jordan’s cereal. I created all the social assets for Pringles and the 2012 Olympics.
Publicis 06/10 – 11/10
Part of the pitch winning team for Jigsaw.
4 Creative 09/10 – 6/10
Working on the creative for an array of TV shows including Jamie Oliver’s.
Full Time
Saatchi & Saatchi 06/07 – 10/09
Accounts worked on included T-Mobile, NSPCC, AXA, Barclays, The Labour Party. I created the UK's first digital adshel for Cadbury.
Isobel 05/05 - 07/07
I was part of the team that created the now infamous Isobel Christmas card.
Barrett Cernis 09/01-05/05
I worked on Britvic, Disney and Metro newspapers.
Education
Manchester University-Design and Art Direction. 1st